USAID, 2012. 31 p.
Chamberlain, Elden
Management Sciences for Health
Written for program planners and local implementers, this paper focuses on the use of internet-based and mobile phone-based interventions, examines strategies for reaching MSM with HIV/AIDS prevention electronic media messages and provides lessons learned. It looks at the technologies that are being used for reaching MSM with HIV prevention messages and discusses the challenges that come with using mobile phones and the Internet. The paper examines six different aspects of HIV prevention where ICT could play a role – motivation; maintenance; support/referral; networking; data/information collection; and advocacy. Current good practices of ICT use for MSM prevention are featured in two case studies, one from Thailand and the other from Ghana. Finally, the paper discusses key issues for ICT program implementation.
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