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UNESCO HIV and Health Education Clearinghouse

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  1. Can campus radio and social media mobilise students to rediscover their risk? HEAIDS Future Beats Pilot Project Research Report

    The Higher Education and Training HIV/AIDS Programme (HEAIDS) is a national programme to develop and support the HIV/TB/STI and General Health and Wellness mitigation initiatives at South Africa’s public Higher Education Institutions (HEIs) and Technical and Vocational Education and Training (TVET) Colleges. HEAIDS has introduced an innovative youth development project known as ‘Future Beats’, funded by the German International Cooperation (GIZ) and the DHET. …

  2. Using mass media to influence Vietnamese youth: TV spots hit the target!

    The HIV/AIDS Prevention Among Youth project, funded by the Asian Development Bank and the Government of Vietnam, relies on the synergistic use of mass media and interpersonal communication interventions to reach and influence young Vietnamese. The project’s mass media strategy is built around the coordinated and reinforcing use of a television drama series, radio phone–in programmes, radio spots, youth–focused documentaries and television spots. …

  3. Scrutinize campaign: a youth HIV prevention campaign addressing multiple and concurrent partnerships

    Launched on South African television in June 2008, the Scrutinize Campaign was a year-long series of HIV prevention ads targeting multiple and concurrent sexual partnerships. Irreverent and humorous, with strong, colorful visuals, the campaign's ads were markedly different from previous South African HIV prevention campaigns for youth. Rather than telling the audience what to do, the Scrutinize campaign messaging encouraged those in the audience to scrutinize their own behavior, resulting in dramatic uptake of key HIV prevention messages.

  4. National HIV/AIDS communication strategy 2005

    The mission of the National AIDS Council (NAC) is to coordinate all HIV/AIDS activities in Zambia. Its mission is to provide national leadership for a co-ordinated multisectoral fight against HIV/AIDS. The need for effective communication cuts across all the objectives in the National Intervention Strategic Plan 2002-2005, NAISP. This communication strategy gives guidance to all stakeholders who wish to carry out communication activities in the area of HIV/AIDS. A key problem in the response to HIV/AIDS to date has been the lack of appropriate information available to the public. …

  5. HIV/AIDS Training Workshop for the Media

    The HIV/AIDS training workshop for the Media was conducted from 2 - 4 November 2008. Its main objective is to educate and create awareness regarding HIV/AIDS to media professionals so they become change agents in delivering anti-stigma messages to millions of audiences in the UAE and the region. …

  6. VIH/SIDA: guía para la cobertura periodística: América Latina;debates para la reflexión

    Seáproponen acciones más comprometidas del periodismo, donde la propia identidad deberá responder en todo tiempo a las abstracciones necesarias para el cumplimiento de la tarea. El periodista es parte fundamental en la construcción de democracia, en la redefinición de ciudadanía, en la formación de opinión, en la protección cultural, en la deliberación permanente para la constitución del bien público.

  7. How to create an effective communication project: using the AIDSCAP strategy to develop successful behavior change interventions

    The handbook guides you through the development of behaviour change communication (BCC) projects using a strategy developed by the AIDS Control and Prevention (AIDSCAP) Project of Family Health International. The strategy is illustrated by the Communication Pyramid including the following components: risk factors, target audience, desired behaviour and attitude changes, initial planning, messages, communication channels and media, pre-testing, and interventions to reach the audience.

  8. How to conduct effective pretests: ensuring meaningful BCC messages and materials

    The handbook is meant to help field level planners and implementors conduct simple, effective pretests of BCC materials for HIV/AIDS prevention.

  9. Assessment and monitoring of BCC interventions: reviewing the effectiveness of BCC interventions

    The handbook is meant to help planners and implementors look at the effectiveness of the Behaviour Change Communication (BCC) HIV/AIDS prevention interventions. Implementors can use the handbook to monitor while the planners can use it as a planning tool since the handbook highlights important points for the design and development effective BCC programming.

  10. HIV/AIDS Care and Support Projects: using behavior change communication techniques to design and implement care and support projects

    The handbook is meant to help organizations implement HIV/AIDS care and support projects using behaviour change communication techniques. The topics included in the handbook are: choosing care and support interventions; selecting target audiences; planning and designing care and support interventions; using effective communication approaches; meeting the training and education needs of staff, volunteers and target audiences; developing systems for supervision, support and monitoring of activities; influencing social norms; and other important care and support topics (e.g. …

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