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HIV prevention programming is increasingly taking place in school settings, which provide an expansive population of young people and offer immense potential for making a large and much-needed impact in the lives of this target group. The Presidential Initiative on AIDS Strategy for Communication to Youth (PIASCY) is an ambitious, school-based programme that has sought to address the HIV/AIDS epidemic in Uganda in a holistic manner since 2002, targeting young people, school personnel, parents, and the wider community. …
The Y.E.A.H. (Young Empowered and Healthy) campaign began in 2004 to address the growing need to improve health and social practices among young people in Uganda in response to The Uganda government's call for improved coordination and intensity of behaviour change communication (BCC) efforts. Y.E.A.H. is a multi-channel communication campaign for young people that combines mass media, person-to-person and community media. …
Publication qui décrit un projet de marketing social au Niger. Le marketing social applique des méthodes de marketing commercial pour améliorer les connaissances, modifier les comportements et encourager certaines pratiques, notamment l'utilisation de contraceptifs pour améliorer la santé publique. L'article passe en revue les méthodes et activités du projet.
This document points out the apparent connection between gender-based violence and the high incidence of AIDS. Although it is difficult to obtain completely accurate data, there are many cases of pregnancies, STDs and HIV/AIDS in schools and among young women. There is a danger of prevention programme campaigns targeting youth that presuppose an equality between the sexes.
