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The guide provides a comprehensive methodology for developing materials for low-literate audiences in the context of a behavior change communication (BCC) programme. It demonstrates the process of learning about target populations using qualitative research methodologies, developing effective messages with their input, and crafting visual messages to support the overall HIV and AIDS programme. The guide also outlines a process for pretesting to ensure that the information and issues are understood by the population groups that programmes are trying to reach and influence.
This is a guide for HIV-positive people who are considering speaking out in person, to any group of people about their experience of living with HIV. It quotes 76 HIV-positive speakers from Asia, the Pacific, Australia and Africa and presents the reasons, benefits and negative consequences of speaking out in public. The social, legal and financial aspects of the support needed by an HIV-positive person before going public are considered. The practical skills and steps for public speaking are discussed.