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UNESCO HIV and Health Education Clearinghouse

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  1. Using mass media to influence Vietnamese youth: TV spots hit the target!

    The HIV/AIDS Prevention Among Youth project, funded by the Asian Development Bank and the Government of Vietnam, relies on the synergistic use of mass media and interpersonal communication interventions to reach and influence young Vietnamese. The project’s mass media strategy is built around the coordinated and reinforcing use of a television drama series, radio phone–in programmes, radio spots, youth–focused documentaries and television spots. …

  2. Does MTV Reach an Appropriate Audience for HIV Prevention Messages? Evidence from MTV Viewership Data in Nepal and Brazil

    In response to the growing numbers of young people affected by HIV around the world, MTV (Music TV), the world's largest television network, has aired a global HIV prevention campaign since 1999, expanding it into a multicomponent campaign in 2002. Questions have been raised, however, about whether MTV is an appropriate channel for these messages, given its provocative content and its reach to those at the upper end of the socioeconomic scale. …

  3. Mass media exposure among urban youth in Nepal

    This article presents data on both lifetime and daily exposure to specific mass media sources among Ne pal’s urban youth. It also presents in formation on preferred radio stations and television channels; the role of the mass media in disseminating messages about social and health is sues; the mass media as a source of in formation on contraceptive methods, HIV/AIDS and puberty; and their role as a source of sex education for boys and girls. Finally, it ex amines the factors that influence urban youths’ exposure to the mass media in Nepal.

  4. A force for change: young people and HIV/AIDS in South Asia

    The report presents a profile of youth in South Asia with regard to gender equality, quality education, access to health information and services, support and protection from parents, peers, and caregivers.

  5. A compilation of baseline data to assess the needs of young people in Cambodia

    The compilation contains baseline data gathered by the Cambodia Health Education Media Service (CHEMS). It contains the result and analysis of survey on knowledge, attitude, beliefs and practices of youth in four areas in Cambodia. The survey covers demographic information, audience profile, including listening habits and programme preference, general health information, including disease profile, health services and reproductive and sexual health and social life skills issues.

  6. National Policy on HIV/AIDS and STD Related Issues

    Four cross-cutting and priority issues were given emphasis in this document. These were human rights, gender, behaviour and information, and education and communication.This Policy Statement endorses the Universal Declaration of Human Rights (UDHR) as a standard for policy making and action at all levels in the response to HIV/AIDS and STDs in Bangladesh. All fundamental principles enshrined in the text of UDHR are to be followed in pursuance of policy making.

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